Best Black Friday and Cyber Monday Deals for Boaters 2020

Boaters, like all other breeds of shoppers, look forward to Black Friday and Cyber Monday each year so they can take advantage of the best deals in boating, fishing and watersports equipment. Black Friday has always been known as the unofficial kick-off to the holiday-shopping season, as retailers compete to release major discounts on some of their most popular items. For marine retailers like Bass Pro Shops, West Marine and others, Black Friday and Cyber Monday are the perfect opportunity to provide boaters with specialty pricing on all sorts of boating accessories—from fishing rods and reels, to towable tubes, life jackets and other safety gear, electronics and so much more.

This year, Discover Boating will be continuously updating and compiling a comprehensive list of the best Black Friday and Cyber Monday deals for boaters from seven of the largest marine retailers offering boating, fishing, and watersports products. Be sure to check back frequently for newly released information.

Editor’s Note: Prices and deals are current as of last date of publish. Retailers listed from A-Z. Last updated on Nov. 30, 2020, and originally published on Nov. 13, 2019.

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Bass Pro Shops & Cabela'sbass pro shops and cabela's black friday

Shoppers won't want to miss Bass Pro Shops and Cabela’s Cyber Monday—and Cyber Week—discounts, with savings up to 60%.

Both stores are also hosting their annual Santa's Wonderland events from Nov. 7 to Dec. 24, where families can get a free photo with Santa, draft and mail their letters to Santa, and receive take-home free holiday craft activity kits. Additional sanitization and others precautions have been put in place this year to protect the health and safety of their customers. Shoppers can submit free online advanced reservations, and expect temperature screenings and "Contactless Claus" visits. Face coverings and social distancing are required based on local guidelines.

Other year-round discounts are offered in each store's "Bargain Cave," highlighting sales and clearance items, including discounts on Fishing and Boating Gear.

For more information on specific discounted products and current promotions, be sure to visit Bass Pro Shops and Cabela’s.

Dick’s Sporting Goodsdicks sporting good black friday sales

Full swing into their 2020 Hot Holiday Deals, Dick’s Sporting Goods is also offering deals on fishing gear, including rods, reels, bait, lures, electronics, tackle bags and boxes, fishing line, apparel and footwear.

Dick's Cyber Monday special includes 25% your online order, but only lasts till 11:59pm on Monday, Nov. 30. The store's "Cyber Week Deals" also includes hundreds of deals up to 50%, including markdowns on electronics, docking lines, boat covers, bilge pumps, and specialized marine cleaners.

Shoppers should also take advantage of the store’s online Holiday Gift Guide, outlining a variety gift categories like:

  • Gifts $25 or less
  • Gifts $50 or less
  • Top Sellers
  • Stocking Stuffers
  • Gifts for Guys
  • Gifts She’ll Love
  • All About the Kids
  • Gifts for #1 Fans
  • And General Holiday Deals

Be sure to check back for updates on the announcement of the store’s specific Black Friday and Cyber Monday promotions, and in the meantime, feel free to visit Dick’s Sporting Goods for more information on specific discounted products and current promotions.field and stream black friday deals

Field & Stream

Similar to Dick’s Sporting Goods, Field & Stream has also released its 2020 Holiday Gift Guide to help shoppers “Give the Gift of Tradition.”

They're also offering deals that fall within the following categories:

  • Gifts for Guys
  • Gifts for Her
  • Gifts for Kids
  • Gifts Under $25
  • Gifts Under $50
  • Stocking Stuffers
  • Holiday Favorites

On Cyber Monday only, the store is also offering 25% your online order, but additional discounts up to 40% off can be found all throughout Cyber Week.

Learn more about Field & Steam’s Black Friday and Cyber Monday specials by viewing their Weekly Ad or taking a look at This Week's Deals, and in the meantime, be sure to browse their current offers on boating accessories and fishing accessories.

Gander Outdoorsgander outdoors black friday sale

Gander Outdoors has already kicked off the 2020 holiday shopping season with their in-store and online "Black Friday All Month Long" promotion. Some of the best discounts include up to 60% off boating and fishing gear.

Gander is also offering an additional 15% off online orders on Cyber Monday with the code "CYBER"—this offer expires at 11:59pm on Nov. 30.

Visit Gander Outdoors to browse their current promotions on boating and fishing gear.

overtons black friday deals


Similar to Gander Outdoors, Overton's is also offering a "Black Friday All Monday Long" promotion, including 15% off select watersports gear.

Not to mention, Overton's is offering $15 off on all orders over $99 using the discount code "EARLYBIRD"this offer expires at 11:59pm on Nov. 26.

Boat owners in particular should take advantage of Overton's Off-Season Savings, which includes discounts up to 45% off for boat covers, docking essentials, boat seats, bimini tops, and other accessories.

For more information on specific discounted products and current promotions, be sure to visit Overton’s.

West Marine

west marine best black friday dealsWest Marine is encouraging its customers to "Wrap It Up Early," this year with gifts for every kind of boater. Specialty gift guides include:

West Marine's Cyber Monday specials are only offered on Monday, Nov. 30, both in stores and online, and customers can receive 10% their order with the coupon code "CYBER10." To use the 10% discount in stores, click here to download and print.

For more information on specific discounted products and current promotions, be sure to visit West Marine.

Bonus Shopping Tip: Check with Your Local Boat Dealer

In addition to these retailers, don't forget to check in with your local boat dealer, who may offer gifts that can be personalized or unique to your local area.

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